Brewing Up Creativity

EP27: Aligning With Your Audience Through Creative Copywriting with Kathy Young, Copywriter at Rekindle Communications

September 24, 2021 Danielle LaBonté Season 1 Episode 27
Brewing Up Creativity
EP27: Aligning With Your Audience Through Creative Copywriting with Kathy Young, Copywriter at Rekindle Communications
Show Notes

In Episode 27 of Brewing Up Creativity, Danielle is joined with Kathy Young, the copywriter and owner of Rekindle Communications.

Breakdown of Episode 27:
- How Kathy got into copywriting and starting her own creative business
- How Kathy niched down into brand messaging and copywriting
- Aligning your writing style to suit your target audience
- Allowing your website copy to sound creative
- Is copy "salesy" or is this a common assumption?
- Advice Kathy would give to her younger self

Find Kathy online:
@rekindle_communications
https://www.rekindlecommunications.com

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